Below you'll find monthly real estate marketing ideas. You'll find the current month and upcoming months with the unique themes and special dates here BELOW.
How do you stay in front of your past customers and leads so they don't forget about you?
Be MEMORABLE and GET CREATIVE with these monthly themes and unique dates.
Download the printable and you'll receive all 12 months unique themes and special dates for each month.
Included is the 2021 “100 Real Estate Marketing Strategies and Ideas” e-Guide.
"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide
2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES
Print, Save, Edit. People offer to PAY FOR THIS they said it's that good. Hundreds of reviews on how helpful this is. No more looking for ideas! SAVE TIME.
Monthly Real Estate Marketing Ideas Below
1. Have a professional binder you give to clients & prospects
The binder sets you up as a true professional. I’m surprised at the number of agents who don’t give one to clients and prospects.
I have clients that tell me years later they still have theirs and they’ve kept all their home selling/buying info in it. It was an easy reference for them and they loved it.
Go To: RealEstateSpice.com/binder for templates, visuals and how you can make your own binder.
2. Have A Monthly, valuable real estate Newsletter
Have valuable real estate information so it's helpful to your customers and leads. Offer home tips and local events to add local flair.
Be Strategic with creating links in your newsletter so you can see who is engaged and what they’re clicking on. For instance I include something for buyers and sellers…if I see someone clicked on a link it’s a flag to me they may be buying or selling soon.
In my last newsletter I generated 8 CMAs, 6 direct phone calls and 10 emails to me within 24 hours of sending it…Not to mention the people who called and emailed me after receiving it just to say “Hi”…I LOVE IT! It's such a great way to connect with your sphere.
3. Farm frequently traveled roads and streets
It's a FREE BILLBOARD FOR YOU! Get listings on highly traveled roads and you'll receive so many calls.
I’ve received many excellent leads that's resulted in great leads converting to high commissions from people calling on my signs.
4. Have YOUR OWN real estate website
You want a site that your users love to use and also captures leads and information for you. I've used the same website company for years and LOVE THEM.
The website company I used does this and is only $59.00/MO. That is so inexpensive for all of those capabilities.
In fact here is their PRICE GUARANTEE: “We're so sure we provide the best value for your dollar, if you can find any Real Estate Website Provider who has the same features at a lower price, we'll beat their price!”
What to look for?
* Fully integrated IDX Search
* Excellent CRM
* Optimized for mobile devices
* Multiple lead capture features
* Social Media Integration to leverage your social media network
* The ability to create your own blogs
* Video integration capabilities
* Fast Server
* Exceptional support
5. Market HUD homes
This has literally made me Thousands of dollars over the years. I’ve had many agents ask me how to do this and turn them into customers.
I don't actively market them now but I made $16,000 in the last 2 months from past clients and referrals as a result of this technique I employed years ago. LEARN HOW TO DO THIS and start generating your own leads now.
6. Your Business Card
I have fold-over business cards that stand upright like a tent. I leave everywhere and particularly at homes I show.
It’s very prevalent and stands apart because they stand up. Plus, it's a mini-marketing brochures. There's plenty of room for copy. It's nicely done so people don't throw it away.
7. Call To Action On Your Email Signature
I have a composed signature area on my email. My email signature includes this… “Search All Homes listed for sale, Cick Here”
8. Include A Testimonial In Your Email Signature
I include a client testimonial in mine. I also have a link that states: See what others say…with a link to my testimonials on my website.
9. Create Your Own Contact Info In Your Phone
Have your business pic in there, your tagline and all of your contact info. When someone asks for your card or your contact info you can simply text (or email) You…your saved contact information on you. Just forward the contact.
10. Create Theme Months
Using the monthly marketing ideas and unique dates from See Below. Offer a tip of the month using one of the unique themes/days. See below for the current month themes/dates and receive them monthly. GET YOURS BELOW.
11. And Get 91+ More Ideas On “101+ Marketing Ideas For Realtors From A Realtor” Get It Now, Below
Many people have offered to to pay me for this after they received it…they said it was that good and helpful! It's yours, Free!
"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide
2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES
Print, Save, Edit. People offer to PAY FOR THIS they said it's that good. Hundreds of reviews on how helpful this is. No more looking for ideas! SAVE TIME.
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Don't lose your customers to another agent
stay engaged with these unique themes & dates
Yes, here are the current ones…have a blast with them, stay on top of the dates and create activity around some!
To keep it concise and simple for you, the dates are listed in order below. Get creative, have fun and be notified of these days regularly. Enter your email to receive them in a printable format monthly.
We love sharing tips and ideas! Wondering how to hit the 6+ level income? Head on over to The 1 Common Denominator of 6+ Figure Agents.
Monthly Real Estate Marketing Ideas: July 2021 – Unique Themes & Dates
July 2021 MARKETING & INSPIRING IDEAS
July's Monthly Themes:
Month:
- Cell Phone Courtesy Month
- Dog Days of Summer – July 3 – August 11
- National Blueberry Month
- National Anti-Boredom Month
- Unlucky Month for weddings
- National Cell Phone Courtesy Month
- National Grilling Month
- National Hot Dog Month
- National Ice Cream Month
- National Park and Recreation Month
- National Picnic Month
- National Watermelon Month
Week Event:
- Week 2 – Nude Recreation Week
- Week 3 – Capture the Sunset Week Third full week in July
July 2021 Daily Holidays, Special and Wacky Days:
July 1
Canada Day / Dominion Day – observed the following day, if July 1 falls on a Sunday
Creative Ice Cream Flavors Day
International Chicken Wing Day
July 2
July 3
International Cherry Pit Spitting Day – first Saturday of month
July 4
Build A Scarecrow Day – first Sunday in month
Sidewalk Egg Frying Day– Hmmmm, I wonder why!?!
July 5
Work-a-holics Day – even though just about everyone is on 4th of July holiday
July 6
July 7
Father Daughter Take a Walk Together Day
National Strawberry Sundae Day
July 8
July 9
National Motorcycle Day – second Friday in July
July 10
July 11
National Blueberry Muffins Day
World Population Day — Previously Five Billion Day
July 12
July 13
Barbershop Music Appreciation Day
National Nitrogen Ice Cream Day
July 14
National Macaroni and Cheese Day
July 15
Cow Appreciation Day– Go out and give a cow a hug
July 16
July 17
July 18
National Caviar Day– something's fishy here
National Ice Cream Day – third Sunday of the month
July 19
July 20
Eid-Ul-Adha – date varies
Ugly Truck Day- it's a “guy” thing
July 21
National Hot Dog Day – third Wednesday in July
July 22
July 23
Suumer Olympics Opening Ceremony – rescheduled from last year due to COVID-19
July 24
National Day of the Cowboy – fourth Saturday in July
July 25
Parent's Day – fourth Sunday in July
July 26
July 27
Take Your Houseplants for a Walk
Take Your Pants for a Walk Day
July 28
July 29
July 30
International Day of Friendship
System Administrator Appreciation Day – last Friday in July
July 31
Monthly Real Estate Marketing Ideas: August 2021 – Unique Themes & Dates
August 2021 MARKETING & INSPIRING IDEAS
August's Monthly Themes:
Month:
- Admit You're Happy Month
- Family Fun Month
- Dog Days of Summer – July 3 – August 11
- International Pirate Month
- National Catfish Month
- National Eye Exam Month
- National Golf Month
- National Picnic Month
- Peach Month
- Romance Awareness Month
- Water Quality Month
Weekly Events:
- International Clown Week – always August 1-7
- Week 1 National Simplify your Life Week
- Week 2 National Smile Week
- Week 3 Friendship Week
- Week 4 Be Kind to Humankind Week
August, 2021 Daily Holidays, Special and Wacky Days:
August 1
Friendship Day – First Sunday in August
International Forgiveness Day – First Sunday in August
National Mountain Climbing Day
National Raspberry Cream Pie Day
Sisters Day – First Sunday in August
August 2
National Ice Cream Sandwich Day
August 3
August 4
National Chocolate Chip Cookie Day
August 5
August 6
August 7
Campfire Day – First Saturday in August
International Beer Day – First Friday in August
National Clown Day – Saturday during International Clown Week
International Hangover Day – First Saturday in August
National Mustard Day first Saturday
August 8
Summer Olympics Closing Ceremony
Sneak Some Zucchini onto Your Neighbor's Porch Day – now that's nasty!
Middle Child's Day – second Saturday in August
August 9
August 10
August 11
August 12
Annual Perseid Meteor Shower – Peak Night – peak date varies slightly
August 13
Blame Someone Else Day – first Friday the 13th of the year.
National Kool-Aid Day – second Friday in August
August 14
Chinese Valentine's Day/Daughter's Day – 7th day of 7th Lunar Month
14/15 V-J Day – which date do you celebrate as the end of WWII?
August 15
Relaxation Day – now this one's for me!
August 16
August 17
August 18
August 19
August 20
August 21
National Honey Bee Awareness Day – Third Saturday
August 22
National Tooth Fairy Day – and/or February 28
August 23
August 24
Iconic American Restaurants Day
August 25
August 26
August 27
August 28
Race Your Mouse Day – but we are not sure what kind of “mouse”
Stuffed Green Bell Peppers Day
August 29
August 30
August 31
Monthly Real Estate Marketing Ideas: September 2021 – Unique Themes & Dates
September 2021 MARKETING & INSPIRING IDEAS
September's Monthly Themes:
Month:
- Baby Safety Month
- Chicken Month
- Better Breakfast Month
- Classical Music Month
- Fall Hat Month
- Happy Cat Month
- Hispanic Heritage Month
- Honey Month
- International Square Dancing Month
- Little League Month
- National Blueberry Popsicle Month
- National Courtesy Month
- National Mushroom Month
- National Piano Month
- Self Improvement Month
- National Sewing Month
- Whole Grains Month
Weekly Events
- National Indoor Plant Week – third week of month
September, 2021 Daily Holidays, Special and Wacky Days:
September 1
Emma M. Nutt Day, the first woman telephone operator
September 2
September 3
September 4
Bring Your Manners to Work Day
International Bacon Day – Saturday before Labor Day
National Tailgating Day – first Saturday of September
World Beard Day – first Saturday of September
September 5
September 6
Labor Day First Monday of month
Rosh Hashanah – begins at sundown, date varies
September 7
September 8
National Date Nut Bread Day – or December 22!?
September 9
September 10
September 11
September 12
Grandparent's Day – first Sunday after Labor Day
National Pet Memorial Day -second Sunday in September
National Video Games Day – also see Video Games Day in July
September 13
Uncle Sam Day – his image was first used in 1813
September 14
National Cream-Filled Donut Day
September 15
Felt Hat Day – On this day, men traditionally put away their felt hats.
Yom Kippur – begins at suset, date varies
September 16
September 17
September 18
International Red Panda Bear Day – Third Saturday in September
Oktoberfest begins in Germany – date varies
September 19
International Talk Like A Pirate Day
National Butterscotch Pudding Day
National Women's Friendship Day – third Sunday in September
Wife Appreciation Day – third Sunday in September
September 20
September 21
Chinese Moon Festival – date varies
September 22
Autumn Equinox – Fall begins! – date varies
September 23
Checkers Day / Dogs in Politics Day
UK's National Fitness Day – Fourth Thursday in September
September 24
Native American Day – fourth Friday of the month
September 25
International Rabbit Day – Fourth Saturday in September
National Hunting and Fishing Day – Fourth Saturday in September
September 26
September 27
September 28
Ask a Stupid Question Day (one of my favorite days)
National Good Neighbor Day – Always September 28, previously the 4th Sunday in month
September 29
Confucius Day – Try your luck. Get a Fortune Cookie.
September 30
Monthly Real Estate Marketing Ideas: Octobe 2021 – Unique Themes & Dates
October 2021 MARKETING & INSPIRING IDEAS
October's Monthly Themes:
Month:
- Adopt a Shelter Dog Month
- American Cheese Month
- American Pharmacist Month
- Apple Jack Month
- Awareness Month
- Breast Cancer Awareness Month
- Clergy Appreciation Month
- Computer Learning Month
- Cookie Month
- Domestic Violence Awareness Month
- Eat Country Ham Month
- International Drum Month
- National Diabetes Month
- National Pizza Month
- National Popcorn Poppin' Month
- National Vegetarian Month
- National Popcorn Popping Month
- Sarcastic Month
- Seafood Month
Weekly Celebrations:
- Week 1 Get Organized Week
- Week 1 Customer Service Week
- Week 2 Fire Prevention Week
- Week 2 Pet Peeve Week
- 14 – 20 Earth Sciences Week
- Week 3 Pastoral Care Week
- October, 2021 Daily Holidays, Special and Wacky Days:
- October 1
- International Coffee Day
- International Day for the Elderly
- National Homemade Cookies Day
- World Smile Dayfirst Friday of month
- World Vegetarian Day
- October 2
- International Frugal Fun Day– first Saturday of the month
- National Custodial Worker Day
- Name Your Car Day
- World Card Making Day– first Saturday of the month
- World Farm Animals Day
- October 3
- National Boyfriends Day
- Oktoberfestin Germany ends, date varies
- Techies Day
- Virus Appreciation Day
- October 4
- National Golf Day
- National Frappe Day
- October 5
- Do Something Nice Day
- World Teacher's Day
- October 6
- Come and Take it Day
- Mad Hatter Day
- National Kale Day – first Wednesday of October
- Physician Assistant Day
- October 7
- Bald and Free Day
- International Walk to School Day
- October 8
- American Touch Tag Day
- World Egg Day – second Friday of month
- October 9
- Curious Events Day
- Fire Prevention Day
- Leif Erikson Day
- Moldy Cheese Day
- National Motorcycle Ride Day– second Saturday in October
- October 10
- Columbus Day– second Monday of month
- Indigenous People Day– second Monday in October
- International Newspaper Carrier Day
- National Angel Food Cake Day
- October 11
- It's My Party Day
- October 12
- Cookbook Launch Day
- Old Farmer's Day
- Moment of Frustration Day
- National Gumbo Day
- October 13
- Emergency Nurses Day– second Wednesday of month
- International Skeptics Day
- National Fossil Day– date varies
- National Take Your Parents to Lunch Day– date varies
- Take Your Teddy Bear to Work Day– Second Wednesday of month
- October 14
- Be Bald and Free Day
- National Dessert Day – take an extra helping, or two
- October 15
- Bosses Day– Weekday closest to October 16
- White Cane Safety Day
- October 16
- Dictionary Day
- Sweetest Day– third Saturday of month
- October 17
- National Pasta Day
- Wear Something Gaudy Day
- October 18
- National Meatloaf Appreciation Day
- No Beard Day
- October 19
- Evaluate Your Life Day
- October 20
- Brandied Fruit Day
- International Chefs Day
- Sukkot, at sundown – date varies
- K. National Waiters Day
- October 21
- Babbling Day
- Count Your Buttons Day
- International Nacho Day
- National Pumpkin Cheesecake Day– find a recipe, too.
- October 22
- National Nut Day
- October 23
- Make a Difference Day– fourth Saturday of the month, neighbors helping neighbors
- National Mole Day
- TV Talk Show Host Day
- October 24
- Mother-In-Law Day– fourth Sunday in October
- National Bologna Day
- United Nations Day
- October 25
- International Artist Day
- Punk for a Day Day
- World Opera Day
- World Pasta Day
- October 26
- National Mincemeat Day
- October 27
- Black Cat Day
- National Tell a Story Day– in Scotland and the U.K.
- Navy Day
- October 28
- Plush Animal Lover's Day
- October 29
- Frankenstein Friday– last Friday in October
- Hermit Day
- National Frankenstein Day
- October 30
- National Candy Corn Day
- Mischief Night
- October 31
- Carve a Pumpkin Day– no surprise here
- Halloween
Monthly Real Estate Marketing Ideas: November 2021 – Unique Themes & Dates
November 2021 MARKETING & INSPIRING IDEAS
November's Monthly Themes:
Month:
- Aviation History Month
- Child Safety Protection Month
- International Drum Month
- National Adoption Awareness Month
- National Caregivers Appreciation Month
- National Diabetes Awareness Month
- National Epilepsy Month
- National Model Railroad Month
- National Novel Writing Month
- Native American Heritage Month
- Peanut Butter Lovers Month
- Real Jewelry Month
- National Sleep Comfort Month
Week Celebrations:
- Week 1 Chemistry Week
- Week 3 Game and Puzzle Week
Daily: November 2021 Daily Holidays, Bizarre, Special and Wacky Days:
- November 1
- All Saint's Day
- Dios Los Muertos , a two day celebrations on November 1 and 2
- National Author's Day
- World Vegan Day
- November 2
- All Soul's Day
- Deviled Egg Day
- Look for Circles Day
- Plan Your Epitaph Day
- S. General Election Day – first Tuesday of the month after first Monday of month
- November 3
- Cliché Day
- Housewife's Day
- Sandwich Day
- November 4
- King Tut Day
- Check Your Blood Pressure Day
- Hindu Diwali Day– date varies
- Men Make Dinner Day– first Thursday of Month
- Use Your Common Sense Day
- November 5
- Gunpowder Day
- Guy Fawkes Day
- November 6
- Book Lovers Day– first Saturday of the month
- Marooned without a Compass Day
- National Nacho Day
- Saxophone Day
- November 7
- Bittersweet Chocolate with Almonds Day
- Daylight Savings Time ends at 2:00 a.m. – date varies
- November 8
- Cook Something Bold Day
- Dunce Day
- November 9
- Chaos Never Dies Day– you've got that right
- World Freedom Day
- Young Readers Daysecond Tuesday of month
- November 10
- Forget-Me-Not Day
- USMC Day
- November 11
- Veteran's Day
- World Origami Day
- November 12
- Chicken Soup for the Soul Day
- World Pneumonia Day
- November 13
- Caregiver Appreciation Day
- National Indian Pudding Day
- Sadie Hawkins Day
- World Kindness Day
- November 14
- Operating Room Nurse Day
- World Diabetes Day
- November 15
- America Recycles Day
- Clean Your Refrigerator Day
- National Philanthropy Day
- November 16
- Button Day
- Have a Party With Your Bear Day
- International Tolerance Day
- National Fast Food Day
- November 17
- Electronic Greeting Card Day– now who do you think created this day!?
- Homemade Bread Day
- Take A Hike Day
- World Peace Day
- November 18
- Great American Smokeout – third Thursday in November
- Occult Day
- November 19
- Have a Bad Day Day
- November 20
- Absurdity Day
- Beautiful Day
- National Adoption Day– Saturday before Thanksgiving
- Universal Children's Day
- November 21
- False Confession Day
- World Hello Day
- November 22
- Go For a Ride Day
- November 23
- Eat a Cranberry Day
- National Cashew Day
- National Espresso Day
- November 24
- All Our Uncles are Monkeys Day
- Evolution Day
- National Tie One On Day– day before Thanksgiving
- November 25
- National Parfait Day
- Thanksgiving– Eat, drink, and be thankful, fourth Thursday
- November 26
- Black Friday– Friday after Thanksgiving
- Buy Nothing Day– always the day after Thanksgiving…does anyone abide by it!?!
- Shopping Reminder Day
- You're Welcome Day– the day after Thanksgiving
- November 27
- Pins and Needles Day
- November 28
- Advent Begins– date varies
- Chanukah begins– date varies
- French Toast Day
- Make Your Own Head Day
- Red Planet Day
- November 29
- Square Dance Day
- November 30
- Stay At Home Because You Are Well Day
Monthly Real Estate Marketing Ideas: December 2021 – Unique Themes & Dates
December 2021 MARKETING & INSPIRING IDEAS
December's Monthly Themes:
DECEMBER BIZARRE & UNIQUE THEMES AND DATES
Month:
- Bingo Month
- National Car Donation Mont
- National Pear Month
- National Write A Business Plan Month
- Root Vegetables & Exotic Fruits Month
- Universal Human Rights Month
- Write a Friend Month
Daily: December, 2021 Daily Holidays, Special and Wacky Days:
- December 1
- Eat a Red Apple Day
- World Aids Awareness Day
- December 2
- National Fritters Day
- December 3
- National Roof over Your Head Day
- December 4
- Santa's' List Day – we hope you are on the “Nice” list
- Wear Brown Shoes Day
- December 5
- Bathtub Party Day
- Repeal Day – The 21st Amendment ends Prohibition. I'll drink to that!
- December 6
- Bartender Appreciation Day– in Europe
- Nicholas Day
- Mitten Tree Day
- Put on your own Shoes Day
- December 7
- International Civil Aviation Day
- Letter Writing Day
- National Cotton Candy Day– would you like some fairy floss?
- Pearl Harbor Day
- December 8
- National Brownie Day
- Take it in the Ear Day
- December 9
- Christmas Card Day
- National Pastry Day
- December 10
- Human Rights Day
- Nobel Prize Day
- December 11
- National Noodle Ring Day
- December 12
- International Children's Day– Second Sunday in December
- National Ding-a-Ling Day
- Poinsettia Day
- December 13
- Ice Cream Day
- Violin Day
- December 14
- International Monkey Day
- National Bouillabaisse Day
- Roast Chestnuts Day
- K. National Postal Worker Day
- December 15
- Bill of Rights Day
- National Lemon Cupcake Day
- December 16
- National Chocolate Covered Anything Day
- December 17
- National Maple Syrup Day
- December 18
- Bake Cookies Day
- National Roast Suckling Pig Day
- December 19
- Look for an Evergreen Day
- Oatmeal Muffin Day
- December 20
- Go Caroling Day
- December 21
- Crossword Puzzle Day
- Forefather's Day
- Humbug Day
- Look on the Bright Side Day
- National Flashlight Day
- Winter Solstice– the shortest day of the year, date varies
- December 22
- National Date Nut Bread Day– or September 8!?
- December 23
- Festivus – for the rest of us
- Roots Day
- December 24
- National Chocolate Day
- National Egg Nog Day
- December 25
- Christmas Day
- National Pumpkin Pie Dayfor recipes see Pumpkin Nook ‘s Cookbook
- December 26
- December 27
- Make Cut Out Snowflakes Day
- National Fruitcake Day
- December 28
- Boxing Day– date can vary
- Card Playing Day
- December 29
- Pepper Pot Day
- December 30
- Bacon Day
- National Bicarbonate of Soda Day
- December 31
- Make Up Your Mind Day
- New Year's Eve
- Unlucky Day
"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide
2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES
Print, Save, Edit. People offer to PAY FOR THIS they said it's that good. Hundreds of reviews on how helpful this is. No more looking for ideas! SAVE TIME.
You have so many great ideas I will be using a lot of them.
Thank you
Oh thank you! I’m so glad. I’m just getting the 2019 Monthly Special Themes and Holidays done for next year too. If you receive my emails you’ll receive them when they’re ready too.
Nice! I’ll definitely be reviewing form my 2019 Planning this coming month!
Great! There’s a lot of information in it!
Hi there. I am a new agent and find this info such as great resource. Not sure where to sign up though for the downloads. Can you help me please?
Samantha/Traci, hello! Congratulations on your new career! Great question…you can access the Resource Library HERE and the many articles on this site have downloads
With All this Great information I Am So Excited to get Started!!!!! Highly Motivated!!!
I’m so glad!! Thank you!
Is this a free program
Cheryl, yes…the 101+ Real Estate Marketing E-book with Unique Monthly Themes and Dates is a free download.