Below you'll find monthly real estate marketing ideas.   You'll find the current month and upcoming months with the unique themes and special dates here BELOW.

How do you stay in front of your past customers and leads so they don't forget about you?

Be MEMORABLE and GET CREATIVE with these monthly themes and unique dates.

Download the printable and you'll receive all 12 months unique themes and special dates for each month.

Included is the 2021 “100 Real Estate Marketing Strategies and Ideas” e-Guide.

 

Real Estate Monthly Marketing Ideas PDF

"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide

2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES

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Monthly Real Estate Marketing Ideas Below

 

1. Have a professional binder you give to clients & prospects

The binder sets you up as a true professional. I’m surprised at the number of agents who don’t give one to clients and prospects.

I have clients that tell me years later they still have theirs and they’ve kept all their home selling/buying info in it. It was an easy reference for them and they loved it. 

Go To: RealEstateSpice.com/binder for templates, visuals and how you can make your own binder.

 

2. Have A Monthly, valuable real estate Newsletter

Have valuable real estate information so it's helpful to your customers and leads. Offer home tips and local events to add local flair. 

Be Strategic with creating links in your newsletter so you can see who is engaged and what they’re clicking on.  For instance I include something for buyers and sellers…if I see someone clicked on a link it’s a flag to me they may be buying or selling soon. 

In my last newsletter I generated 8 CMAs, 6 direct phone calls and 10 emails to me within 24 hours of sending it…Not to mention the people who called and emailed me after receiving it just to say “Hi”…I LOVE IT!  It's such a great way to connect with your sphere.

Learn how to create a super simple strategic newsletter that gets you leads and referrals and keeps you top of mind.  I take you step-by-step in this course and you have an exclusive Mastermind community and group coaching to help you implement this.

3. Farm frequently traveled roads and streets

It's a FREE BILLBOARD FOR YOU!  Get listings on highly traveled roads and you'll receive so many calls. 

I’ve received many excellent leads that's resulted in great leads converting to high commissions from people calling on my signs.

4. Have YOUR OWN real estate website 

You want a site that your users love to use and also captures leads and information for you.  I've used the same website company for years and LOVE THEM. 

The website company I used does this and is only $59.00/MO.  That is so inexpensive for all of those capabilities. 

In fact here is their PRICE GUARANTEE:  “We're so sure we provide the best value for your dollar, if you can find any Real Estate Website Provider who has the same features at a lower price, we'll beat their price!”

What to look for? 

* Fully integrated IDX Search

* Excellent CRM

* Optimized for mobile devices

* Multiple lead capture features

* Social Media Integration to leverage your social media network

* The ability to create your own blogs

* Video integration capabilities

* Fast Server

* Exceptional support

 

5. Market HUD homes

This has literally made me Thousands of dollars over the years. I’ve had many agents ask me how to do this and turn them into customers.

I don't actively market them now but I made $16,000 in the last 2 months from past clients and referrals as a result of this technique I employed years ago. LEARN  HOW TO DO THIS and start generating your own leads now.

 

 

6. Your Business Card

I have fold-over business cards that stand upright like a tent. I leave everywhere and particularly at homes I show. 

It’s very prevalent and stands apart because they stand up. Plus, it's a mini-marketing brochures.  There's plenty of room for copy.  It's nicely done so people don't throw it away.

 

 

7. Call To Action On Your Email Signature

I have a composed signature area on my email. My email signature includes this… “Search All Homes listed for sale, Cick Here”

 

8. Include A Testimonial In Your Email Signature

I include a client testimonial in mine. I also have a link that states: See what others say…with a link to my testimonials on my website.

 

9. Create Your Own Contact Info In Your Phone

Have your business pic in there, your tagline and all of your contact info.  When someone asks for your card or your contact info you can simply text (or email) You…your saved contact information on you.  Just forward the contact. 

 

10. Create Theme Months

Using the monthly marketing ideas and unique dates from See Below. Offer a tip of the month using one of the unique themes/days.  See below for the current month themes/dates and receive them monthly. GET YOURS BELOW.

 

11. And Get 91+ More Ideas On “101+ Marketing Ideas For Realtors From A Realtor”  Get It Now, Below 

 

Many people have offered to to pay me for this after they received it…they said it was that good and helpful!  It's yours, Free!

Real Estate Marketing Ideas

"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide

2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES

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Don't lose your customers to another agent

stay engaged with these unique themes & dates

 Yes, here are the current ones…have a blast with them, stay on top of the dates and create activity around some!

 To keep it concise and simple for you, the dates are listed in order below.  Get creative, have fun and be notified of these days regularly.  Enter your email to receive them in a printable format monthly.

 We love sharing tips and ideas!   Wondering how to hit the 6+ level income? Head on over to The 1 Common Denominator of 6+ Figure Agents.   

Monthly Real Estate Marketing Ideas: January 2021  – Unique Themes & Dates

January 2021 MARKETING & INSPIRING IDEAS

 

January's Monthly Themes:

  • National Bath Safety Month
  • National Blood Donor Month
  • National Braille Literacy Month
  • National Hobby Month
  • Hot Tea Month
  • National Oatmeal Month
  • National Soup Month

January's Theme Days:

January 1

National Hangover Day

New Year's Day

January 2

Run up the Flagpole and See if Anyone Salutes Day

January 3

Feast of the Epiphany – Three Kings – date varies

Festival of Sleep Day

Fruitcake Toss Day

Humiliation Day

January 4

National Spaghetti Day

Trivia Day

January 5

National Bird Day

January 6

Bean Day

Cuddle Up Day

January 7

Old Rock Day

January 8

Bubble Bath Day

Male Watcher's Day

January 9

Play God Day

January 10

Bittersweet Chocolate Day

Houseplant Appreciation Day

Peculiar People Day

January 11

Learn Your Name in Morse Code Day

Step in a Puddle and Splash Your Friend's Day

January 12

Feast of Fabulous Wild Men Day

National Hot Tea Day

National Pharmacist Day

January 13

International Skeptics Day

Make Your Dream Come True Day

National Rubber Duckie Day

National Take the Stairs Day – second Wednesday of month

January 14

Dress Up Your Pet Day

January 15

National Bagel Day

National Hat Day

January 16

Appreciate a Dragon Day

National Nothing Day

January 17

Ditch New Years Resolutions Day

January 18

Martin Luther King Jr. Birthday  , celebrated on the third Monday

Thesaurus Day

Winnie the Pooh Day -The Birthday of Winnie's author A.A. Milne

January 19

National Popcorn Day

National Tin Can Day

January 20

National Buttercrunch Day

National Cheese Lover Day

Penguin Awareness Day

January 21

National Hugging Day

Squirrel Appreciation Day

January 22

National Blonde Brownie Day

January 23

National Pie Day

National Handwriting Day

Measure Your Feet Day– we only ask….”Why!?!”

January 24

Beer Can Appreciation Day

Compliment Day

Global Belly Laugh Day

January 25

Bubble Wrap Appreciation Day – last Monday of month

Opposite Day

January 26

Australia Day

Spouse's Day

January 27

Chocolate Cake Day

Punch the Clock Day

January 28

Data Privacy Day

Fun at Work Day

National Kazoo Day

January 29

National Puzzle Day

National Cornchip Day

January 30

National Inane Answering Message Day

National Seed Swap Day – Last Saturday in January

January 31

Backward Day

Inspire Your Heart with Art Day

Monthly Real Estate Marketing Ideas: February 2021  – Unique Themes & Dates

February 2021 MARKETING & INSPIRING IDEAS

 

February's Monthly Themes:

  • American Heart Month
  • An Affair to Remember Month
  • Black History Month
  • Canned Food Month
  • Creative Romance Month
  • Great American Pie Month
  • National Bird Feeding Month
  • National Cherry Month
  • National Children’s Dental Health Month
  • National Grapefruit Month
  • National Weddings Month
  • Spunky Old Broads Month

February's Theme Days:

February 1

National Freedom Day

No Politics Day

Spunky Old Broads Day

February 2

Candlemas

Ground Hog Day

February 3

Feed the Birds Day

The Day the Music Died – Buddy Holly, Richie Valens and the Big Bopper died in a plane crash in 1959.

February 4

Create a Vacuum Day

Stuffed Mushroom Day

Thank a Mailman Day

February 5

Bubble Gum Day – first Friday of the month

National Shower with a Friend Day

National Weatherman's Day

February 6

Eat Ice Cream for Breakfast Day – first Saturday of month

International Frozen Yogurt Day

Lame Duck Day

National Chopsticks Day

February 7

Send a Card to a Friend Day – obviously created by a card company

Superbowl Sunday – Superbowl 55, date varies

Wave All you Fingers at Your Neighbor Day

February 8

Boy Scout Day – celebrates the birthday of scouting

Clean out Your Computer Day – second Monday of Month

Kite Flying Day – in the middle of winter!?!

February 9

National Pizza Day

Toothache Day

February 10

Umbrella Day

February 11

Don't Cry over Spilled Milk Day

Make a Friend Day

National Inventors Day

Paczki Day in Poland – date varies

White T-Shirt Day

February 12

Abraham Lincoln's Birthday

Chinese New Years – date varies

National Lost Penny Day

Plum Pudding Day

February 13

Get a Different Name Day

February 14

Ferris Wheel Day

National Organ Donor Day

Valentine's Day

February 15

Candlemas – on the Julian Calendar

National Gum Drop Day

President's Day – third Monday of month

Singles Awareness Day

Susan B Anthony Day

February 16

Do a Grouch a Favor Day

Mardi Gras  / Fat Tuesday – date varies

February 17

Ash Wednesday – date varies

Random Acts of Kindness Day

February 18

National Battery Day

National Drink Wine Day

February 19

National Chocolate Mint Day

February 20

Cherry Pie Day

Hoodie Hoo Day

Love Your Pet Day

February 21

Card Reading Day

February 22

George Washington's Birthday

Be Humble Day

International World Thinking Day

National Margarita Day

Walking the Dog Day

February 23

International Dog Biscuit Appreciation Day

Tennis Day

February 24

National Tortilla Chip Day

World Bartender Day

February 25

Pistol Patent Day

February 26

Carnival Day

National Pistachio Day – it's a nutty day!

Purim – begins at sundown, date varies

Tell a Fairy Tale Day

February 27

Polar Bear Day

No Brainer Day – this day is for me!

Open That Bottle Night – last Saturday of month

February 28

Floral Design Day

National Chili Day

Public Sleeping Day

National Tooth Fairy Day – and/or August 22

Oscar Night – date varies

Future Events:

Leap Day -The next February 29 is in 2024.

Winter Olympics begin, Opening Ceremony – not until 2022

Winter Olympics end, Closing Ceremony – not until 2022

Monthly Real Estate Marketing Ideas: March 2021  – Unique Themes & Dates

March 2021 MARKETING & INSPIRING IDEAS

 

March's Monthly Themes:

  • Irish American Month
  • Music in Our Schools Month
  • National Celery Month
  • National Craft Month
  • National Frozen Food Month
  • National Irish American Heritage Month- designated by Congress in 1995.
  • National Nutrition Month
  • National Peanut Month
  • National Women's History Month
  • Red Cross Month
  • Social Workers Month

March's Theme Days:

March 1

National Pig Day

Peace Corps Day

Peanut Butter Lovers' Day

Plan a Solo Vacation Day

World Compliment Day

March 2

Old Stuff Day

March 3

Caregiver Appreciation Day

I Want You to be Happy Day

If Pets Had Thumbs Day

National Anthem Day

Peach Blossom Day

March 4

Holy Experiment Day

Hug a GI Day

March 5

Employee Appreciation Day first Friday in March

Multiple Personality Day

National Salesperson Day – first Friday in the month

World Day of Prayer – First Friday of the month

March 6

Dentist's Day

National Frozen Food Day

March 7

Namesake Day – first Sunday in March

National Cereal Day

National Crown Roast of Pork Day

March 8

Be Nasty Day

International (Working) Women's Day

March 9

Panic Day

March 10

International Day of Awesomeness

International Find a Pay Phone Booth Day

Middle Name Pride Day

 

March 11

Johnny Appleseed Day

Popcorn Lover's Day – second Thursday

Worship of Tools Day – guys, you can relate

March 12

Girl Scouts Day

Plant a Flower Day

March 13

Ear Muff Day

Genealogy Day – second Saturday in March

International Fanny Pack Day – second Saturday in March

Jewel Day

Smart & Sexy Day

March 14

Daylight Savings begins at 2:a.m. – date varies

Learn about Butterflies Day

National Potato Chip Day

National Pi Day – Why today? Because today is 3.14, the value of Pi.

March 15

Buzzards Day

Dumbstruck Day

Everything You Think is Wrong Day

Ides of March

March 16

Everything You Do is Right Day

Freedom of Information Day

Giant Panda Bear Day

Tea for Two Tuesday – third Tuesday in March

March 17

Corned Beef and Cabbage Day

Submarine Day – the hero sandwich or the boat??

Saint Patrick's Day

March 18

Absolutely Incredible Kid Day – third Thursday of month

Awkward Moments Day

Goddess of Fertility Day

Supreme Sacrifice Day

March 19

Poultry Day

March 20

Extraterrestrial Abductions Day

International Day of Happiness

International Earth Day

International Sports Car Racing Day – third Saturday of month

National Quilting Day – third Saturday of month

Proposal Day

Spring (Vernal) Equinox – date varies

World Sparrow Day

March 21

Credit Card Reduction Day

Fragrance Day

World Poetry Day

March 22

National Goof Off Day

March 23

Melba Toast Day

National Chip and Dip Day

National / World Agriculture Day – date varies

National Puppy Day

Near Miss Day

March 24

National Chocolate Covered Raisin Day

March 25

Feast of the Annunciation

Pecan Day

Waffle Day

March 26

Live Long and Prosper Day

Make Up Your Own Holiday Day

National Spinach Day

March 27

National “Joe” Day

Passover begins at sundown – date varies

March 28

Palm Sunday – date varies

Something on a Stick Day

Weed Appreciation Day

March 29

National Mom and Pop Business Owners Day

Smoke and Mirrors Day

March 30

I am in Control Day

National Doctor's Day

Take a Walk in the Park Day

Turkey Neck Soup Day

March 31

Bunsen Burner Day

National Clam on the Half Shell Day

National Crayon Day

World Backup Day

Monthly Real Estate Marketing Ideas: April 2021  – Unique Themes & Dates

April 2021 MARKETING & INSPIRING IDEAS

 

April's Monthly Themes and Unique Dates:

Month:

  • National Humor Month
  • International Guitar Month
  • Keep America Beautiful Month
  • Lawn and Garden Month
  • National Kite Month
  • National Poetry Month
  • National Pecan Month
  • National Welding Month
  • Records and Information Management Month
  • Stress Awareness Month
  • Sexual Assault Awareness Month

Weekly Celebrations:

  • Week 1 Library Week
  • Week 1 Read a Road Map Week.
  • Week 2 Garden Week
  • Week 3 Organize Your Files Week
  • Week 3 Medical Labs Week
  • Week 4 Administrative Assistants Week
  • Week 4 National Karaoke Week

April, 2021 Daily Holidays, Special and Wacky Days:

April 1

April Fool's Day

Atheist Day

International Fun at Work Day

International Tatting Day

National Burrito Day –  first Thursday of month

April 2

Children's Book Day

Good Friday – date varies

National Peanut Butter and Jelly Day

National Walk to Work Day – first Friday of month

Reconciliation Day

April 3

Don't Go to Work Unless it's Fun Day – we know your decision

Find a Rainbow Day

Tweed Day

World Party Day

April 4

Easter Sunday – date varies

Hug a Newsman Day

Walk Around Things Day

School Librarian Day

Tell a Lie Day

World Rat Day

April 5

Deep Dish Pizza Day

Dyngus Day always the Monday after Easter

Go for Broke Day

National Dandelion Day

Read a Road Map Day

April 6

California Poppy Day

National Tartan Day

New Beer's Eve

Plan Your Epitaph Day – a little morbid if you ask me

Sorry Charlie Day

Teflon Day

April 7

Caramel Popcorn Day – Most likely created by a popcorn maker, or an Ecard company.

International Beaver Day

National Beer Day

National Walking Day – first Wednesday in month

No Housework Day

World Health Day

April 8

All is Ours Day

Draw a Picture of a Bird Day

Zoo Lover's Day

April 9

Name Yourself Day

Winston Churchill Day

April 10

Golfer's Day

National Farm Animals Day

National Siblings Day

Safety Pin Day

April 11

Barbershop Quartet Day

Eight Track Tape Day – do you remember those?

National Pet Day

National Submarine Day

National Teach Children to Save Day – the date in April changes every year

April 12

Big Wind Day – this day blows me away!

Grilled Cheese Sandwich Day

National Library Workers Day – Tuesday of Library week in April

National Licorice Day

International Day of Human Space Flight / Russian Cosmonaut Day

Ramadan – begins at sundown, date varies

Walk on Your Wild Side Day

April 13

International Plant Appreciation Day

National Peach Cobbler Day

Scrabble Day

April 14

International Be Kind to Lawyers Day

Ex Spouse Day

International Moment of Laughter Day

Look up at the Sky Day – don't you have anything better to do?

National Bookmobile Day – The second Wednesday in April

National Dolphin Day

National Pecan Day

Reach as High as You Can Day

April 15

Income Taxes Due (most years, it's on the 15th)

National High Five Day third Thursday

Rubber Eraser Day

Take a Wild Guess Day

That Sucks Day

Titanic Remembrance Day

World Art Day

April 16

Mushroom Day

National Bean Counter Day

National Eggs Benedict Day

National Librarian Day

National Stress Awareness Day – first workday after U.S. taxes are due

Save the Elephant Day

April 17

Bat Appreciation Day

Blah, Blah, Blah Day

Herbalist Day

Husband Appreciation Day – third Saturday in April

International Haiku Poetry Day

National Cheeseball Day

Record Store Day – third Saturday in April

World Circus Day – third Saturday in April

April 18

International Juggler's Day – also applies to multi tasking office workers

Newspaper Columnists Day

Pet Owners Independence Day

April 19

National Garlic Day

National Hanging Out Day

Patriot's Day – third Monday of the month

April 20

Chinese Language Day

Look Alike Day

Volunteer Recognition Day

April 21

Administrative Professionals Day (Executive Admin's Day, Secretary's Day) –  date varies

Kindergarten Day

April 22

Earth Day (U.S.)

Girl Scout Leader Day

National Jelly Bean Day

Take Your Daughter to Work 4th Thursday

April 23

Lover's Day

National English Muffin Day

National Zucchini Bread Day – they hold this at a time when you are not sick of all that zucchini.

Take a Chance Day

World Laboratory Day

April 24

Pig in a Blanket Day

April 25

East Meets West Day

National DNA Day

World Penguin Day

April 26

Hug an Australian Day

National Pretzel Day

Richter Scale Day

April 27

Babe Ruth Day

Morse Code Day

National Prime Rib Day

Tell a Story Day

April 28

International Astronomy Day

Great Poetry Reading Day

Kiss Your Mate Day – guys, do not forget this one. Kiss her, then read her some poetry.

April 29

Greenery Day

International Dance Day

National Shrimp Scampi Day

National Zipper Day

April 30

Arbor Day  -last Friday of month

Hairstyle Appreciation Day

International Jazz Day

National Honesty Day

National Raisin Day

National Mahjong Day

Real Estate Monthly Content Ideas: May 2021  – Unique Themes & Dates

May 2021 MARKETING & INSPIRING IDEAS

 

May's Monthly Themes and Unique Dates:

Month:

  • Asian American Month
  • Date Your Mate Month
  • Foster Care Month
  • Gifts from the Garden Month
  • Lupus Awareness Month
  • Mystery Month
  • National Barbecue Month
  • National Bike Month
  • National Blood Pressure Month
  • National Hamburger Month
  • National Photograph Month
  • National Recommitment Month
  • National Salad Month
  • Older Americans Month
  • Pacific Islander Heritage Month

Weekly Celebrations:

  • Nurse's Week – first full week of month
  • Wildflower Week – week two
  • National Bike Week – third week
  • National Police Week – third week of month
  • Emergency Medical Services Week – fourth week of month

May, 2021 Daily Holidays, Special and Wacky Days:

 May 1

Free Comic Book Day – first Saturday in May

Hawaiian Lei Day

Herb  Day – first Saturday in May

Kentucky Derby Day – first Saturday in May

Loyalty Day

May Day

Mother Goose Day

National Fitness Day – first Saturday in May  

Save the Rhino Day

May 2

Baby Day

Brothers and Sisters Day  

May 3

Garden Meditation Day

Lumpy Rug Day

World Press Freedom Day

May 4

Bird Day

National Candied Orange Peel Day

National Teacher's Day – Tuesday of first full week of May

Renewal Day

Star Wars Day

May 5

Bike to School Day –  First Wednesday in May

Cartoonist Day

Cinco de Mayo

National Hoagie Day

Oyster Day

May 6

Beverage Day

National Tourist Appreciation Day

National Nurses Day

No Diet Day

May 7

International Tuba Day – first Friday in May

National Day of Prayer

National Tourism Day

Space Day – first Friday in May

May 8

Child Care Provider Day or Daycare Provider Day – Friday before Mother's Day

 Iris  Day

Military Spouses Day the Friday before Mother's Day

National Outdoor Intercourse Day

National Train Day– Saturday closest to May 10th

National Windmill Day – the second Saturday in May

No Socks Day

V-E Day

World Red Cross Day / World Red Crescent Day

May 9

Birth Mother's Day – Saturday before Mother's Day

International Migratory Bird Day the second Saturday in May

 Lilac Sunday second Sunday in May

Lost Sock Memorial Day 

 Mother's Day second Sunday in May

National Babysitters Day 

May 10

 Clean up Your Room Day  

May 11

Eat What You Want Day

Twilight Zone Day

May 12

Fatigue Syndrome Day

International Nurses Day

Limerick Day 

National Receptionist Day the second Wednesday in May

School Nurses Day the Wednesday during Nurse's Week

May 13

Frog Jumping Day

International Hummus Day

Leprechaun Day

May 14

Dance Like a Chicken Day

May 15

Armed Forces Day – third Saturday of month

National Chocolate Chip Day

National Slider Day

Police Officer's Memorial Day

May 16

Love a Tree Day

National Sea Monkey Day

Wear Purple for Peace Day

May 17

Pack Rat Day

May 18

International Museum Day

No Dirty Dishes Day

Visit Your Relatives Day

May 19

Boy's Club Day

World Plant a Vegetable Garden Day

May 20

Be a Millionaire Day – now we all can go for that

Pick Strawberries Day

May 21

National Bike to Work Day – third Friday of month

National Endangered Species Day – third Friday in May

National Memo Day

National Waiters and Waitresses Day

 May 22

Buy a Musical Instrument Day

National Maritime Day

World Goth Day

May 23

Lucky Penny Day

World Turtle Day

 May 24

International Tiara Day

National Escargot Day

Victoria Day(Canada) – Monday preceding the 25th

May 25

National Missing Children's Day

National Brown Bag It Day

National Towel Day – in the UK

National Wine Day

Tap Dance Day

May 26

Sally Ride Day

World Otter Day –  Last Wednesday in May

 May 27

Sun Screen Day

May 28

Amnesty International Day

Don't Fry Friday – Friday before Memorial Day

National Hamburger Day

May 29

International Jazz Day – Saturday of Memorial Day weekend.

Learn About Composting Day

May 30

Mint Julep Day

Water a Flower Day

May 31

Memorial Day last Monday of month

National Macaroon Day

Save Your Hearing Day

World No Tobacco Day

"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide

2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES

Print, Save, Edit. People offer to PAY FOR THIS they said it's that good. Hundreds of reviews on how helpful this is. No more looking for ideas! SAVE TIME.

Powered by ConvertKit

"100 Real Estate Marketing Strategies & Ideas" PDF e-Guide

2021 PDF e-GUIDE: "100 REAL ESTATE MARKETING STRATEGIES & IDEAS" INCLUDES UNIQUE MONTHLY THEMES & SPECIAL DATES

Print, Save, Edit. People offer to PAY FOR THIS they said it's that good. Hundreds of reviews on how helpful this is. No more looking for ideas! SAVE TIME.

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Monthly Real Estate Marketing Ideas - All 12 Months PDF e-Guide