100 Real Estate Hashtags To Boost Business
These top real estate hashtags are very powerful in real estate social media when used skillfully.
Using them correctly results in increased engagement and more exposure, leading to lead generation in your real estate business.
Hashtags serve different purposes depending on the social media platform. Knowing how to use hashtags in each social media platform will improve your engagement.
Be sure to watch the VIDEOS below for more tips on using hashtags effectively in your real estate business.
Be sure to get your “Top 100 Real Estate Hashtags THAT BOOST YOUR BUSINESS” below.
Save this PDF guide and access it anytime. It’s a useful tool to have handy in your real estate marketing toolbox.
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WHAT ARE HASHTAGS?
A hashtag looks like this: #austintexashomes. They’re used in social media when you’re posting text and can help a particular post stand out amidst a sea of other posts.
They can be used to market your business and can help your social media activity stand out if set up correctly.
It’s important to know how each social media platform uses hashtags and how the audience within that platform uses hashtags.
If they’re not used correctly, you could waste your time and jeopardize the impact of your posts. You could also jeopardize your social media account.
Using real estate hashtags properly can be a very powerful way to help you stand out on social media. But, you need to use them properly for maximum effectiveness.
This article and e-guide PDF goes through popular social media platforms for real estate agents and best practices for using hashtags within each platform.
HOW TO CREATE A REAL ESTATE HASHTAG
- Use the Hashtag symbol (#), just the pound sign, before your word or connected words.
Some people say it’s okay to have the hashtag after your word but most use hashtags before the word. - Do not leave spaces between the words. Connect all the words together. Example: #austintexashomes.
- Do not use punctuation in your hashtags.
REAL ESTATE HASHTAG GENERATOR
You can also use these real estate hashtag generators for additional ideas.
DO’S AND DON’TS OF REAL ESTATE HASHTAGS
- Don’t use too many hashtags and make your post look spammy.
- Don’t use so many hashtags within your explanation text. Doing this breaks up the context of your text and message. It makes it difficult to read.
This is an example of a text within a post: “Luxury home in #AustinTexas just listed. Don’t miss this #premiereaustinproperty. #AustinTX is ranked as one of the premier places to live…” Don’t Do This. - Do know the hashtag requirements of each social media platform. Most have limitations on how many hashtags you can use.
- Some platforms will ban or penalize your account if you use excessive hashtags on individual posts. Consequently, be sure to know how to use hashtags so this doesn’t happen to you.
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→ 100+ Real Estate Social Media Post Ideas THAT GET RESULTS
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And Other Templates and Downloads:
→ 7 Musts Of A Real Estate Newsletter That Generate Leads: FREE e-Guide
→ Real Estate Marketing Strategies: Includes Monthly Themes & Special Dates
HOW TO USE HASHTAGS IN POPULAR REALTOR® SOCIAL MEDIA PLATFORMS
1. FACEBOOK REAL ESTATE HASHTAGS
Facebook changed their hashtag algorithm and how they index posts within Facebook.
I suggest you experiment with real estate hashtags on Facebook and see what’s happening with your posts.
Get tips for Facebook Hashtag Best Practices.
HOW TO USE FACEBOOK HASHTAGS TO IMPROVE YOUR REACH
- Using 1 hashtag results in the most engagement on a facebook post (even better than 0 hashtags).
- Including 10 or more hashtags in one Facebook may decrease engagement.
- Based on the research by Social Bakers, using 1-2 hashtags results in optimal engagement on your facebook post.
- How many can you actually use? Up to the maximum number of characters facebook allows in a post.
Make sure you use facebook hashtags related to your farm area.
Use best practices when using facebook hashtags strategically in brand recognition and marketing. Head over and see the suggestions where 13 experts weigh in.
Find Facebook’s hashtag rules and guidelines here.
LINKEDIN REAL ESTATE HASHTAGS
Using hashtags on LinkedIn can be an effective way to reach a larger audience.
If you’re not using LinkedIn hashtags I suggest you take a few extra seconds and start adding them to your articles.
You can follow hashtags within LinkIn. If you hashtag your post that post will be found in the hashtag group that others have chosen to follow.
Keep in mind once you publish an article you cannot edit, remove or add hashtags.
For strategic ways to use hashtags in LinkedIn to grow your client base head over to this article.
Find LinkedIn hashtag rules and guidelines here.
INSTAGRAM HASHTAGS FOR REAL ESTATE BUSINESS
INSTAGRAM REAL ESTATE HASHTAGS
There are many reasons to use hashtags in Instagram. Posts with at least 1 hashtag receive 12.6% more engagement.
Your posts will be exposed to a larger audience when you use hashtags. Using hashtags is a great way to get more followers on Instagram.
Hashtags place your posts in particular categories and people following those categories can discover your posts. This can result in them discovering you too.
Instagram allows up to 30 hashtags per post. TrackMaven found the optimal number is 9 per post for boosting engagement.
For a step by step guide on how to use hashtags strategically head on over to this article.
Find Instagram’s hashtag rules and guidelines here.
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→ 100+ Real Estate Social Media Post Ideas THAT GET RESULTS
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And Other Templates and Downloads:
→ 7 Musts Of A Real Estate Newsletter That Generate Leads: FREE e-Guide
→ Real Estate Marketing Strategies: Includes Monthly Themes & Special Dates
TOP 100 REAL ESTATE HASHTAGS THAT BOOST YOUR BUSINESS
Below you’ll find the top 100 Real Estate Hashtags to use in your business.
Be sure to get creative with your area, know your demographic and what attracts your SOI to your business and your brand.
Hashtags when used effectively can build your brand awareness, increase your reach and help to keep you top of mind – all which can help increase your sales!
REAL ESTATE HASHTAG GENERAL IDEAS
1. #homes
2. #home
3. #realty
4. #brokerage
5. #realestate
6. #listing
7. #greatvalue
8. #Realtors
9. #luxuryrealestate
10. #mansion
11. #HUDhome
12. #foreclosure
13. #househunting
14. #makememove
15. #luxuryliving
16. #homegoals
17. #housegoals
18. #investmentproperty
19. #emptynest
20. #broker
21. #realestateagent
22. #locationlocationlocation
23. #rentalproperty
24. #livinginparadise
25. #(get clever here…clever grabs attention)
Think of something trending, use a play on words or something unique with a twist. Depending on the social media forum get creative and have some fun with these.
Facebook is an ideal platform to use creative hashtags. It’s not used as a search engine and you only have a second to grab someone’s attention within the platform when they’re scrolling through their feed.
People scan your text within Facebook and a creative hashtag can really pop.
REAL ESTATE HASHTAG LISTING IDEAS
26. #openhouse
27. #offmarketlisting
28. #pocketlisting
29. #newlisting
30. #homeforsale
31. #renovated
32. #largeyard
33. #fencedyard
34. #cornerlot
35. #culdesac
36. #granitecounters
37. #eatinkitchen
38. #motherinlawsuite
39. #motherinlawapartment
40. #lowmaintenanceliving
41. #possibleVRBO
42. #closetoschools
43. #petfriendly
44. #dogsokay
45. #catsokay
46. #condo
47. #coop
48. #twofamily
49. #midcenturymodern
50. #colonial
51. #urbanliving
52. #Victorian
53. #bungalow
54. #starterhome
55. #cashcow
56. #wontlast
57. #dreamhome
58. #fixandflip
59. #turnkeyinvestment
60. #pool
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→ 100+ Real Estate Social Media Post Ideas THAT GET RESULTS
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And Other Templates and Downloads:
→ 7 Musts Of A Real Estate Newsletter That Generate Leads: FREE e-Guide
→ Real Estate Marketing Strategies: Includes Monthly Themes & Special Dates
61. #massivecurbappeal
62. #justsold
63. #parklikeyard
64. #selling
65. #townhouse
66. #brownstone
67. #frontporch
68. #parking
69. #curbappeal
70. #justlisted
71. #dontmiss
72. #rambler
73. #singlefamilyhome
74. #adultcommunity
75. #retiredcommunity
REAL ESTATE HASHTAG NEIGHBORHOOD IDEAS
76. #walkableneighborhood
77. #HOA
78. #treelinedstreet
79. #downtown
80. #uptown
81. #urban
82. #yourneighborhood + style of home
83. #yourneighborhood + real estate
84. #yourneighborhood + home
85. #yourneighborhood + home for sale
86. #yourneighborhood + realtor
87. #yourneighborhood + life
88. #yourneighborhood + living
89. #closest big city + real estate
90. #closest big city + home for sale
91. #closest big city + realtor
92. #closest big city + life
93. #closest big city + living
94. #outdoorliving
95. #closetothe(insert whatever is popular/unique for your area)
96. #greattransportation
97. #dogparknearby
98. #publictransportclose
99. #traxclose
100. #trainclose
BRANDING HASHTAGS FOR REAL ESTATE
101. #yourbrokerage
102. #realestateexperts
103. #referrals
104. #yourpersonalbrand
105. #reducedfee
106. #your farm area + expert
107. #your farm area + brokerage
108. #your farm area + personal branding
FUN REAL ESTATE HASHTAG IDEAS
109. #realestatehumor
110. #yourweeklylaugh
111. #fridayfans
112. #freecookies
113. #freewine
114. #bringyourcat
115. #felinefriendly
116. #bringyourdog
117. #poochfriendly
118. #motivationmonday
119. #thursdaythoughts
120. #thedailyhometip
121. #theweeklyhometip
#HASHTAG HUMOR …
You May Also Like:
→ 100+ Real Estate Social Media Post Ideas THAT GET RESULTS
→ 111+ Real Estate Slogans THAT BOOST YOUR BUSINESS
And Other Templates and Downloads:
→ 7 Musts Of A Real Estate Newsletter That Generate Leads: FREE e-Guide
→ Real Estate Marketing Strategies: Includes Monthly Themes & Special Dates